Kcell states on measures aimed to protect the tariff "Hallo, Kazakhstan"


Almaty, 10 August 2015 - JSC "Kcell" ("Kcell" or the "Company") (LSE, KASE: KCEL), states that the Company has been forced to take measures to protect the tariff "Hallo, Kazakhstan".

On 8 June 2015, as part of implementation of the state policy on cut of prices for cellular services as well as in the interests of company's subscribers, Kcell launched for activ subscribers a unique range of tariff plans "Hallo, Kazakhstan". In just 2 months, these tariffs have become the most popular among the activ subscribers.

Currently, Kcell JSC is under the unprecedented pressure on the part of one of the operators, including through the media and social networks, aimed at forcing Kcell JSC to discontinue the above tariff plans. To defend the interests of its customers, protect the tariffs "Hallo, Kazakhstan" against the attacks of the competitor within the legal framework, Kcell has already taken a number of measures.

The Company also informs that holds a number of measures to protect the interests of bona fide subscribers against those whose actions may have a negative impact on their user experience. Kcell JSC states that in spite of the pressure of its competitor, it will continue to defend the interests of its customers, based on the RK legislation.


Investor Relations  
Irina Shol Tel: +7 727 2582755 ext. 1205
Natalya Eskova
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Company Overview

Kcell provides mobile voice telecommunications services, messaging services, value-added services such as multimedia and mobile content services, as well as data transmission services including internet access. It has two brands: the Kcell brand, which is targeted primarily at corporate subscribers (including government subscribers), and the Activ brand, which is targeted primarily at mass market subscribers. The Company offers its services through its extensive, high quality network which covers substantially all of the populated territory of Kazakhstan.

In December 2012, Kcell successfully completed its offering of GDR’s on the London Stock Exchange and common shares on KASE. The price was set at USD 10.50 per GDR and KZT 1,578.68 per share with each GDR representing one share.  The offering consisted of a sale by TeliaSonera of 50 million shares, which represent 25 percent of Kcell’s share capital. TeliaSonera holds directly and indirectly 61.9% of the Company’s common shares.

Kcell plans to benefit from the significant growth potential for mobile data services in Kazakhstan. The Company intends to continue to invest in the deployment of its 3G network to expand coverage. Kcell aims to maintain its market leadership in terms of revenue and the number of subscribers by offering its products and services at competitive prices, expanding its offering of products and services, maintaining the high quality of its network and enhancing its brand value.